How ChatGPT Search is Changing Online Visibility for Experts

The way people search online is changing fast. If you’re a coach, consultant, or therapist, ChatGPT Search is leading this change. This AI tool helps clients find experts like you more easily. If you’re not using it, your business could get left behind.

Are you ready for this change?

Every day, more people use ChatGPT Search to find services like coaching, consulting, and therapy. Currently, ChatGPT has over 200 million active users each week. Many of these users are businesses and professionals using it to get more clients and boost their visibility (according to data from Statista, 2024).

Unlike old search engines that show ads and unrelated links, ChatGPT gives direct, personal answers. This makes it much easier for clients to connect with the exact service they need.

If you want to stay visible and take advantage of these opportunities, now is the time to act. Think about the clients you could lose if you don’t adapt. Using ChatGPT for your business is no longer optional—it’s a must if you want to stay competitive. It’s a smarter, more efficient way to market yourself and get leads.

To really stand out, you need to invest in the paid version. It gives you tools that can really help increase your visibility.

Why the Paid Version of ChatGPT Helps You Stand Out

To stand out from the competition, you need the paid version of ChatGPT.

Why? Because it gives you benefits that the free version doesn’t—like faster response times, priority access, and advanced tools like GPT-4. These features help keep your business visible and make sure clients get a great experience.

With the paid version, you can also make custom AI agents that represent your unique voice. This helps ChatGPT understand your business better and makes it more likely that your information is shared when clients ask questions.

Investing in the paid version means that ChatGPT can represent you well and help you compete in this fast-growing market.

How ChatGPT Search Improves Your Online Visibility

Instant, Direct Answers

ChatGPT Search stands out because it gives instant, direct answers without making users scroll through long lists of search results.

According to a recent report by Backlinko, approximately 23% of US adults have used ChatGPT at some point, with a higher adoption rate among younger demographics, particularly those aged 18-29. Many of these users leverage ChatGPT for a variety of purposes, including professional and personal tasks, highlighting its versatility across both work-related and general use cases.. https://backlinko.com/chatgpt-stats 

Imagine a potential client typing in “find a business coach for mindset growth.” ChatGPT Search gives them direct, detailed suggestions linked to professionals like you. This means clients skip lots of clicks and get a recommendation that brings them to you quickly.

Personalised Recommendations

Unlike other search engines, ChatGPT can give personalised suggestions.

If someone searches for specific expertise—like “life coach for career transitions”—ChatGPT can use what it knows about you to recommend your services. This level of personalization goes beyond keywords; it’s about matching the right person to the right client based on what they need.

Long-Term Visibility

With ChatGPT, it’s not just about being seen now; it’s about staying visible over time.

The more you interact with ChatGPT—adding information, answering questions, and talking to clients—the better it gets at recommending you. It’s a continuous cycle: the more ChatGPT knows about you, the better it can make sure the right people find you.

It’s like training a team member who never forgets, always working to make you more visible to those who need your help.

Risks of Ignoring ChatGPT Search

If you’re not using ChatGPT Search, your business could be at risk. Here’s why:

What Happens if You Don’t Use ChatGPT?

• Missed Opportunities: Clients won’t find you easily through ChatGPT, which means fewer inquiries and fewer clients.
• Less Visibility: Not using ChatGPT means missing out on a platform that many people use. Your competitors are there—shouldn’t you be too?
• Outdated Image: If you’re not using AI, clients might think you’re out of date. Staying current shows you’re the expert they need.
• Missed Connections: If people can’t find you, you lose chances to connect with those who need you. They might feel frustrated and look elsewhere.
• Harder to Compete: Competitors using AI have an advantage. Without these tools, it’s harder to stand out.
• Less Trust: If clients don’t see you online early, it’s harder to build trust. Those first points of contact are key to helping people feel comfortable reaching out.

There is evidence suggesting that people are using ChatGPT for making purchasing decisions. Retailers like Klarna, Zalando, and Mercari have integrated ChatGPT to assist shoppers in finding and selecting products, often based on specific preferences such as budget, events, or other needs. These integrations provide a more conversational and personalized shopping experience, and many consumers use ChatGPT to get product recommendations and advice, helping them make informed purchasing decisions during their shopping journey​. https://www.modernretail.co/technology/retailers-are-using-chatgpt-to-help-people-pick-what-to-buy/ 

How EmpowerAI™ Agents Can Help You Stay Ahead

EmpowerAI™ Agents learn as you do everyday business tasks. When you make social media posts, write articles, or respond to emails, these agents pick up on your brand voice and style.

This means that every post, email, or piece of marketing content helps the AI learn more about what makes your business special.

EmpowerAI™ Agents take it a step further by acting like your personal AI team. They work all day, every day, handling repetitive tasks, building client relationships, and keeping you visible.

Here’s how EmpowerAI™ Agents can help your business grow:

• Always Available: EmpowerAI™ Agents make sure you never miss a chance to connect with clients. They provide instant answers, no matter the time of day.
• Custom Client Journeys: These agents guide clients from discovering your services to signing up—making it a smooth and personal experience.
• Content Creation Help: EmpowerAI™ Agents can help create high-quality content that matches your business goals, giving clients valuable information when they need it.
• Insights from Data: These agents analyse client interactions, helping you adjust your strategy based on what clients need.
• Building Trust and Reliability: Constant, round-the-clock communication helps build trust. Clients see that your business is always ready to help.

Key Benefits of EmpowerAI™ Agents

• Better Visibility: By using ChatGPT, you make it easier for clients to find you. People using AI to look for services will see you first.
• Easy Engagement: ChatGPT’s quick, personal responses keep clients interested and engaged.
• Stay Ahead: Using the newest AI tools keeps you ahead of those who are slower to adapt.
• Build Trust Early: When clients get consistent and clear answers, it helps them trust you before they even meet you.
• Work Smarter: Automation lets you focus on what’s important, saving time on repetitive tasks.
• Familiarity and Comfort: Clear, helpful information makes clients feel comfortable with your services, which leads to better relationships.

If you’re not using ChatGPT, you’re missing out—not just on getting clients, but also on making a difference for those who need your help.

Make sure your services are easy to find and that you’re visible to those who need you most.

Positive Action Steps You Can Take

1. Create a ChatGPT Account: Start by creating your ChatGPT account to gain access to all the features available.
2. Invest in the Paid Version: Upgrade to the paid version of ChatGPT to make the most of advanced features like GPT-4, faster responses, and custom AI agents.
3. Provide Detailed Information: Add details about your services to ChatGPT. The more it knows about you, the better it can recommend you.
4. Train Your AI Agents: Use EmpowerAI™ Agents to learn from your daily tasks. This will help create a consistent and personal experience for your clients.
5. Stay Engaged: Interact regularly with ChatGPT—answer questions, update your information, and create content that reflects your unique brand.
6. Use ChatGPT for Marketing Content: Leverage ChatGPT to create engaging marketing content that can be used across social media and other platforms.

These steps will help you stay visible, competitive, and ready for the future of client searches.

You risk missing out on potential clients who are searching for services like yours. Competitors using ChatGPT are more likely to be found, and clients may perceive your business as outdated if you aren’t leveraging AI tools.

About Wendy Kier

Wendy Kier is an EmpowerAI™ Agent Specialist dedicated to helping experts, coaches, consultants, and therapists transform their businesses using AI. Wendy’s approach blends technology with a personal touch to boost visibility, save time, and improve client engagement.

Learn more about how ChatGPT Search can transform your visibility in the full article on Wendy’s website: How ChatGPT Search is Changing Online Visibility for Experts